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5 Winning Reasons To Choose flowers.org.uk For Your Online Ads

 

“McGraw-Hill analyzed 600 companies, and discovered that B2B firms that maintained or increased their advertising during a recession averaged significantly higher sales growth—both during the recession and for three years following—than those that eliminated or decreased advertising.
3 years on, sales for companies that were aggressive recession advertisers had risen 256 percent over companies that did not maintain their advertising.”
(“US Recession”, McGraw-Hill, 1988).

 

1. Link to the best site

2. Reach the biggest potential audience

3. Get great traffic to your ad

4. Talk to a targeted audience

5. Get great value for your money

Click on the above to jump to that section

 

1. Link to the best site :

Flowers.org.uk “Most Popular Floral Association website” (Alexa.com)

What advertising on www.flowers.org.uk can do for you

  • Link your product to flowers and plants - one of the UK’s fastest growing retail categories in recent years

  • Link your product to an industry worth £2.5 billion+ a year (equivalent to the combined turnover of 4 of the top 5 UK branded goods)

  • Choose the page most suited to your product or service

  • Promote your product to an audience that is interested in flowers and plants

  • Benefit from the support PR coverage generated by the F&PA throughout the year

 
2. Reach the biggest potential audience :

Flowers.org.uk benchmarks way above other similar-size sites - (Google.com)

How often do they visit www.flowers.org.uk?

  • Average of 50,000+ unique visitors per month

  • UK visitors average 4.53 pages per visit

  • 1326% more visits, 1414% more page views than other similar-size websites

 
3. Get great traffic to your ad:

10,908 websites link to Flowers.org.uk (Trustgauge.com)
Over 450 items of supporting PR a year promote the site to 63 million UK consumers

Why do people visit www.flowers.org.uk?

  • For advice, information and inspiration about flowers and house plants

  • Seeking answers; where and what to buy, and when

  • Wedding ideas and guidance

  • To see latest flower trends and fashions

  • For creative guidance and expert advice

  • First page listing on Google search engines for key flower and plant terms

 
4. Talk to a targeted audience:

Flowers.org.uk #3 of all home/gardening sites. (Ranking.com)
Visitors are mainly female, adult, with above-average income (Qualcast.com)
Buy specific pages or run of site: select the right page for your product or budget
Buy space seasonally or to suit a product launch


Who visits www.flowers.org.uk?

  • 64% adult women, 36% adult men

  • Middle income and upwards earners - average salary of £38,000

  • Educated “silver surfers”

 
5. Get great value for your money :

Ad space available from £62.50/month (offer ends 31 July)

Cost effective reach
At just 1p per thousand unique visitors, flowers.org.uk offers you one of the most cost effective advertising opportunities to :

  • Target consumers interested in flowers and plants

  • Target consumers which match your demographic target market

  • Run highly targeted promotions to suit the season and the occasion

  • Only one large-size advert per page means high visibility for your brand

 

Why you should use flowers.org.uk to reach your target market

We are one of the UK’s most active industry bodies, respected by leading media as an unbiased source of information and advice. Annually we reach :

  • 16.2m magazine readers see our images and respond to our coverage

  • 452,000 show and events attendees feel the fun of flowers

  • 19.9m radio & TV broadcast audiences hear and see our promotions

  • 13.6m listen to our inspirational webchats

  • 12.4m see our online advertising

  • 350 consumer journalists bookmark our site for regular updates



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